creative lead developing organic social content for meta quest for 3 years. Promoted 2 product launches, 3 major game launches, and became really good at beat saber.
When we began our partnership, the Meta Quest 3 was just about to launch and we worked furiously to tap into online trends and conversations to establish Meta as the dominant console for VR gaming.
We showed up around the world at conventions like TwitchCon, SXSW and All-Star Weekend, engaging with fans and capturing their reactions to demos and exclusive experiences. Proving that the best way to understand how game-changing this technology really is is to experience it first-hand.
The results? 237K net new followers across social accounts, 114M impressions and 1.9M engagements in a year.
